1
For documentation purposes, what is the name that will own the project?
2
Does the site have a Web address (URL) already registered, what is it?
3
Does the site have a release date?. Does this date is due to external factors? If so, please indicate which ones.
4
Is it possible to segment the site at different stages? What features are essential for the launch of the site? Provide a schedule release dates for each stage and associated functions, if any.
5
State what the "core" or primary activity.
6
Indicate the target to which it is directed the project. Trying to define precisely this market segment for its social scale, age, profession, technological expertise, race or any other characteristic that defines it.
7
Consider two features typically contrast with the time to prioritize the development of the site. On the one hand the abundance of iconography, images, illustrations and elements that support a sophisticated aesthetic, on the other the importance of speed to navigate the site, to show how fast your pages. Please select your priority.
Sophistication
Simplicity
Balanced
8
Enter the address you want to interact with site visitors (formal, colloquial, modern, etc.).
9
List Web sites that are related to their aesthetic preferences, regardless of their activity. Focusing on the choice in styles, colors, fonts and other aesthetic concepts that you like (preferably at least 3 sites).
10
List sites that compete with your project, in whole or in part. With similarities in approach that aims for the project. Preferably competitors to display the core of the project or critical area.
11
Indicate aspects of the sites that represent a competitor of whom want to specifically differentiate.
12
Indicate any negative factors to take into account Immage team, so as to ensure their absence from the site.
13
The site development plan, is scheduled regional or global expansion? Do you anticipate an evolution or a shot in different languages?
14
The content displayed on the site, how it is currently supported? (digital, printed, etc.).
15
Is it intended that the site maintains an interaction with external systems existing in the same company or another (accounting systems, CRM, ERP, stock, etc.).?, If the answer is yes, indicate the same technology platform.
16
Could you briefly define the containment hierarchy of the website? We refer to the names of the sections, and so on.